Having worked both as a Realtor in General Brokerage and as an On-site sales representative for several builders, I gained a tremendous amount of insight as to the challenges faced by both communities. Although information about new construction was available, it was widely scattered and very difficult to get out to my buyers.

From a builders perspective, I've always viewed Realtors as a Sales Force Multiplier... after all, they have the buyers and I wanted their buyers.